B2B MARKETING FOR FOOD TECH, SAAS & ICT

Your marketing could be working a lot harder

You don’t need to do more marketing. You need to know what’s working, what’s not, and where your time and budget are actually worth spending.

OUR TEAM HAS WORKED WITH

Marketing that knows
your B2B industry.

Food Tech

Marketing for complex food and ingredient businesses, from positioning and SEO to websites, campaigns and lead generation. We help make technical products easier to understand and easier to find.

SaaS

Marketing for B2B software companies, including positioning, SEO, website optimisation, campaigns and demand generation. Especially when the product is complex and the buying process needs a bit more explanation.

ICT

Marketing for ICT and connectivity businesses, covering areas like Microsoft 365, enterprise Wi-Fi, cybersecurity, cloud, two-way radios and Private LTE / 5G. From messaging and websites to SEO, campaigns and lead generation.

The right marketing.
Not more marketing.

A smarter way to grow your business.

Nice words are good.
Results are better.

FOOD TECH

+68%

organic visibility

SEO-led content, expert interviews and landing page optimisation for a European food technology company, helping technical topics reach a broader commercial audience over 9 months.

SAAS

+47%

demo conversions

A clearer content journey, stronger product messaging and campaign landing pages for a B2B SaaS company, improving the path from website visit to qualified demo request over 7 months.

ICT

+54%

qualified website traffic

Content, SEO and campaign support for an ICT provider covering Microsoft 365, managed services, connectivity and private LTE, with a stronger focus on commercially relevant traffic over 8 months.

Trusted by visionaries

      EXCELLENT  
   Based on 8 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Ola Wisniewska 
 
 
 
 Trustindex verifies that the original source of the review is Google. I worked with Helen as an agile marketing coach for 6 months,  She helped me transform the way marketing planning is approached by aligning strategies with the team’s real capacity rather than ideal assumptions.

Through her sessions, clear goals were defined and a marketing plan was created that is both strategic and realistic. This brought clarity, focus, and better prioritization to the work.

Thanks to Helen’s guidance, there is now a stronger sense of confidence and empowerment to lead an internal team and take ownership of decisions. Her ability to simplify complex concepts into practical steps makes her an excellent Marketing Project Manager.
  
 
      Posted on Google  
   
   Gürtan Ercan 
 
 
 
 Trustindex verifies that the original source of the review is Google. We hebben prettig samengewerkt met Charlotte. Ze is een doortastende SEO specialist die ons op alle facetten van SEO sterk heeft ondersteund met mooie resultaten als gevolg. Ze luistert goed naar de klant en vertaalt dit naar de juiste acties die ook echt impact maken. Bovenal is ze een prettig persoon om mee samen te werken. Ik kan haar van harte aanbevelen aan iedereen die op zoek is naar een one stop shop voor SEO dienstverlening.
  
 
      Posted on Google  
   
   Daphne Medema 
 
 
 
 Trustindex verifies that the original source of the review is Google. Charlotte heeft me geweldig geholpen met mijn SEO plan en onder andere zoekwoorden onderzoek. Echt een aanrader, super blij mee!
  
 
      Posted on Google  
   
   Rachelle Luiten 
 
 
 
 Trustindex verifies that the original source of the review is Google. Lot of Solutions creëert elke week SEO-geoptimaliseerde content voor ons en hierdoor scoort onze website nu hoog op zoekwoorden waar we graag op gevonden willen worden. Het team is een professionele club die overal bovenop zit en de communicatie verloopt prettig.
  
 
      Posted on Google  
   
   Nathan Simone 
 
 
 
 Trustindex verifies that the original source of the review is Google. I worked with Charlotte for 6+ months on SEO strategy for Sazmining, where I learned a lot, helped get some critical issues fixed, and enjoyed discussing strategy with her. Highly recommend!
  
 
      Posted on Google  
   
   Estefanía 
 
 
 
 Trustindex verifies that the original source of the review is Google. No es un equipo que solo cumpla con una lista de tareas al mes. Cada semana revisan cómo se mueven las palabras clave y toman acción de inmediato. No esperan medio año para cambiar la estrategia, sino que mes con mes la revisan y la ajustan cuando hace falta. Eso nos ha dado resultados constantes y la confianza de que siempre están al tanto.
  
 
      Posted on Google  
   
   Javier Motta 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Lot was an excellent experience. She developed our SEO strategy from the ground up and provided clear direction for sustainable growth. Highly professional and strongly recommended.
  
 
      Posted on Google  
   
   Juan Pablo Domínguez Ventura 
 
 
 
 Trustindex verifies that the original source of the review is Google. We struggled to create content that attracted the right audience. Lot helped us define a clear SEO-content strategy, picked the topics according to KD and SV that matched our business goals, and optimized our articles. After her input and advice, our organic traffic grew and we started reaching the visitors we wanted.